Embracing Sex-Positive Wellness: Thoughtful Gifts for Women

 

Sex-positive wellness is about celebrating and promoting healthy attitudes towards sexuality, pleasure, and overall well-being. Offering a sex-positive wellness gift to a woman in your life can be an empowering and thoughtful gesture. 

This article aims to provide a range of gift ideas that promote sexual well-being, self-care, and exploration for women, encouraging a positive and fulfilling approach to their sexual journey.

Vibrators and Pleasure Devices:

Vibrators are versatile tools that can enhance sexual pleasure and self-exploration. Consider gifting a high-quality vibrator designed for clitoral or internal stimulation. Look for options with different settings, materials, and features to cater to individual preferences. 

Additionally, there are pleasure devices like suction toys or ergonomic massagers that provide unique sensations and can add excitement to solo or partnered play.

Body-Safe Lubricants and Sensual Enhancers:

Intimacy and pleasure can be enhanced with the use of body-safe lubricants and sensual enhancers. Choose water-based or silicone-based lubricants that are free from harmful chemicals, as they can reduce friction and increase comfort during sexual activities. 

Sensual enhancers like arousal gels or massage oils can add new dimensions to sensual experiences, promoting relaxation and heightened sensations.

Books and Educational Resources:

Empower women with knowledge and inspiration by gifting sex-positive books and educational resources. Look for titles that cover topics such as sexual health, consent, self-discovery, and sexual pleasure. 

Books that celebrate diverse experiences and explore the spectrum of sexuality can contribute to a more inclusive and open-minded perspective.

Self-Care and Pampering:

Encourage self-care and sensual exploration by offering spa-inspired gifts. Consider bath and body products such as luxurious bath oils, scented candles, or sensuous massage oils. 

These gifts create an environment of relaxation and sensuality, allowing women to indulge in self-care rituals that promote body positivity and pleasure.

Mindfulness and Meditation Tools:

Promoting a positive and mindful approach to sexuality is essential for sexual well-being. Gift items that support mindfulness and meditation can be beneficial in creating a deeper connection with one's body and sexual experiences. 

Options include meditation apps, mindfulness journals, or relaxation tools like weighted blankets or eye masks for enhancing relaxation and intimacy.

Intimate Apparel and Lingerie:

Intimate apparel and lingerie can be empowering and confidence-boosting gifts for women. Choose pieces that celebrate diverse body types and promote comfort. Opt for materials that feel luxurious against the skin, and consider designs that highlight individual style and preferences.

Pleasure-Based Games and Activities:

Introduce playfulness and exploration into sexual experiences with pleasure-based games and activities. These can include sensual dice, card games, or erotic board games designed to spark creativity, communication, and shared pleasure with a partner.

Sexual Wellness Subscription Boxes:

Consider subscribing to a sexual wellness subscription box service tailored specifically for women. These boxes often contain a curated selection of pleasure products, educational materials, and self-care items, delivered discreetly and regularly to provide ongoing exploration and self-discovery.

Embracing sex-positive wellness is an empowering and important aspect of a woman's journey towards sexual well-being. 

By offering thoughtful gifts that promote pleasure, self-care, education, and exploration, you can support women in embracing their sexuality, enhancing intimacy, and fostering a positive relationship with their bodies. 

Remember, each woman's preferences and desires are unique, so consider individual tastes and comfort levels when selecting gifts.

Just a friendly reminder that you can also go to my favorite online sex store and use the code "LESPLAY" to get 10% off your order and of course I get a little kickback!  I'll be making a page soon dedicated to my favorite toys!  

Sex Therapy: A Guide to Enhancing Women's Sexual Wellness and Addressing Sexual Concerns

 

Sex therapy is a specialized form of therapy that focuses on addressing sexual concerns and enhancing sexual well-being. For women, sex therapy can provide a safe and supportive space to explore and overcome sexual challenges, promote self-discovery, and improve overall sexual satisfaction. 

This article aims to shed light on sex therapy, its benefits, and the range of sexual concerns it covers for women, with a focus on their unique experiences.

Understanding Sex Therapy:

a. Definition: Sex therapy is a form of psychotherapy that specifically addresses sexual concerns and promotes sexual well-being. It is typically conducted by licensed therapists who have specialized training and expertise in the field of sexual health.

b. Confidentiality and Non-judgmental Environment: Sex therapy provides a confidential and non-judgmental space for women to discuss their sexual concerns openly. Therapists create a safe and supportive environment that encourages open communication and exploration.

How Sex Therapy Can Help Women:

a. Addressing Sexual Concerns: Sex therapy can help women navigate a wide range of sexual concerns, including but not limited to:

• Low sexual desire or interest
• Difficulty achieving arousal or orgasm
• Pain during intercourse (dyspareunia)
• Vaginismus (involuntary muscle spasms that make penetration difficult or impossible)
• Body image and self-esteem issues related to sexuality
• Sexual trauma or abuse-related concerns
• Relationship and intimacy difficulties

b. Education and Information: Sex therapists provide accurate and evidence-based information about sexual health, anatomy, and functioning. They can help women understand their bodies, explore their desires, and learn about techniques and strategies to enhance pleasure.

c. Communication and Relationship Enhancement: Sex therapy often involves improving communication and intimacy within relationships. Therapists help women and their partners develop effective communication skills, express needs and desires, and foster emotional connection.

d. Self-Exploration and Empowerment: Sex therapy encourages self-exploration and empowerment by promoting self-awareness and self-acceptance. Women are guided in embracing their sexuality, understanding their preferences, and developing a positive body image.

Techniques and Approaches Used in Sex Therapy:

a. Cognitive-Behavioral Therapy (CBT): CBT helps women identify and modify negative thoughts, beliefs, and behaviors related to sexuality. It focuses on addressing anxieties, fears, and performance-related concerns.

b. Sensate Focus: Sensate focus exercises involve non-sexual touch and exploration of each other's bodies, gradually progressing to sexual touch. It helps couples build intimacy, reduce performance pressure, and enhance pleasure.

c. Mindfulness and Relaxation Techniques: Incorporating mindfulness and relaxation techniques during sexual activities can help reduce stress, enhance sensations, and improve overall sexual well-being.

d. Sensory Awareness and Sensual Techniques: Sex therapists may teach women and their partners various sensory awareness and sensual techniques, including different types of touch, massage, and stimulation to enhance pleasure and intimacy.

Seeking a Sex Therapist:

Finding a qualified sex therapist is crucial for a positive and effective experience. Look for therapists who specialize in sexual health or have certifications in sex therapy. Ensure that they maintain a non-judgmental and inclusive approach, and prioritize your comfort and well-being throughout the therapeutic process.

Sex therapy provides a valuable opportunity for women to address sexual concerns, enhance sexual well-being, and foster a positive relationship with their own sexuality. 

Tips On Finding A Sex Therapist

Research and Understand Your Needs: Start by understanding what you're looking for in a sex therapist. Consider your specific concerns, whether they are related to sexual dysfunction, relationship issues, trauma, or personal exploration. This will help you narrow down your search.

Seek Referrals and Recommendations: Reach out to trusted friends, healthcare professionals, or LGBTQ+ organizations for recommendations. They may be able to provide referrals to sex therapists who specialize in working with women or have experience in areas that align with your needs.

Online Directories: Utilize online directories that specialize in listing sex therapists or psychologists. Websites like Psychology Today, AASECT (American Association of Sexuality Educators, Counselors, and Therapists), or your local LGBTQ+ resource center may have directories with search filters to help you find therapists who focus on female sexuality.

Qualifications and Specializations: Look for therapists who are licensed and certified in sex therapy or related fields. Ensure they have experience working with female clients and a deep understanding of women's sexual health and concerns.

Initial Consultations: Schedule initial consultations with potential therapists to assess their compatibility and approach. This is an opportunity to discuss your needs, ask questions about their therapeutic style, and determine if you feel comfortable and understood by the therapist.

LGBTQ+ Friendly: If you identify as LGBTQ+, it may be important to find a therapist who is knowledgeable and affirming of diverse sexual orientations and gender identities. Inquire about their experience working with LGBTQ+ individuals to ensure a supportive and inclusive environment.

Personal Connection: Ultimately, it's crucial to find a sex therapist with whom you feel comfortable and have a good rapport. Trust your instincts and choose someone who listens nonjudgmentally and demonstrates empathy and understanding.

By seeking the support of a skilled sex therapist, women can explore their desires, overcome challenges, improve communication with their partners, and ultimately achieve greater sexual satisfaction and overall well-being. Remember, every woman's sexual journey is unique, and embracing professional guidance

Unveiling the Best Sexual Techniques for Women's Arousal and Pleasure

 

Exploring and discovering the techniques that bring about arousal and pleasure is an important part of sexual wellness for women. Every woman's preferences and desires are unique, and it's essential to embrace a diverse range of techniques to enhance arousal and maximize pleasure. 

This article aims to provide insights into some of the best sexual techniques for women, promoting a deeper understanding of their bodies and empowering women to experience heightened pleasure.  This post MAINLY deals with vaginal arousal, but obviously there are many other ways to make your partner aroused.  

Clitoral Stimulation:

The clitoris is a highly sensitive organ rich in nerve endings, making it a focal point for pleasure. The skin is like that of the penis and the penis and the clit both have thousands of nerve endings.  That can lead to a lot of different pleasures. 

Here are some techniques to explore:

a. Circular Motion: Gently stimulate the clitoral area using circular motions with your fingers or a vibrator. Adjust the speed and pressure to find what feels best for you.  Maybe your mate likes it harder.  Maybe your mate like it softer.  Everyone is different.  

b. Up and Down Strokes: Experiment with vertical strokes along the clitoral shaft, applying varying levels of pressure to discover the intensity that pleases you.  I am partial to the "stroking" motion but your mate might hate that.  Ask.  Listen.  Pay attention.

c. Combination Stimulation: Combine clitoral stimulation with penetration or other erogenous zone stimulation to enhance pleasure. Incorporate fingers, a sex toy, or oral sex to experience new sensations.

d. Other:  Don't feel like you have to follow the above.  There IS no ruleset.  I've come up with my own thing that works ... very well.  Women have joked that I should patent it!  Try things out, try different things, and make sure you are listening and paying attention to your mate.  You'll be able to tell if she's enjoying something.  Her breathing will change.  Her pulse will quicken.  Her sounds will change.  PAY.  ATTENTION!  

G-Spot Stimulation:

The G-spot, located on the upper wall of the vagina, can provide intense pleasure and potentially lead to powerful orgasms and possible "squirting". Here are some techniques to explore:

a. Come-Hither Motion: Insert one or two fingers into the vagina and make a "come-hither" motion towards the front vaginal wall, where the G-spot is located. Experiment with pressure and speed to find the most pleasurable sensations.

b. G-Spot Vibrators: Specialized sex toys, such as G-spot vibrators, are designed to target and stimulate the G-spot effectively. Explore different speeds and vibration patterns to find what works best for you.

c. You can also use a strap-on to rub against the g spot.  This takes a little more practice but believe me, it does work *wink*

Oral Stimulation:

Oral sex can be an incredibly pleasurable and intimate experience for women. Here are some techniques to consider:

a. Tongue Techniques: Experiment with various tongue movements, such as gentle licks, flicks, or circular motions, on the clitoral area and surrounding regions. Pay attention to your partner's responses and adjust accordingly.

b. Suction and Nibbling: Light suction or gentle nibbling of the clitoral hood or labia can provide different sensations and intensify pleasure.

c. Combination Stimulation: Incorporate manual stimulation of the clitoris or G-spot with oral stimulation to create a more varied and intense experience.

Deep Breathing and Mindfulness:

Practicing deep breathing and mindfulness techniques during sexual encounters can enhance arousal and pleasure. Focus on the sensations within your body, stay present in the moment, and engage all your senses to heighten the overall experience.

Emotional Connection and Communication:

Establishing an emotional connection with your partner and maintaining open communication is vital for sexual pleasure. Discuss desires, boundaries, and preferences openly, allowing both partners to feel heard and understood. 

Sharing fantasies and exploring new experiences together can lead to increased arousal and mutual satisfaction.

Understanding and exploring the best sexual techniques for women can greatly enhance arousal, pleasure, and overall sexual wellness. Remember, every woman is unique, and what works for one may not work for another. 

Take the time to explore your own body, communicate with your partner, and embrace a sense of adventure and curiosity. Trust your instincts, prioritize self-care, and remember that sexual pleasure is a journey to be enjoyed.

Women and Orgasm: Understanding the Facts About the Female Climax

 

The female orgasm is a complex and unique experience that contributes to sexual satisfaction and overall well-being. However, it's common for women to have questions and misconceptions about this topic. This article aims to provide factual information about the female orgasm, debunk common myths, and empower women to explore and embrace their sexual pleasure.

Understanding the Female Orgasm:

a. Definition: The female orgasm refers to the intense physical and emotional pleasure experienced during sexual stimulation. It typically involves rhythmic contractions of the pelvic muscles, accompanied by a release of tension and euphoric sensations.

b. Clitoral vs. Vaginal Orgasm: The clitoris is often the primary source of pleasure and orgasm for many women. Stimulation of the clitoris, either directly or indirectly, is the most reliable way for women to achieve orgasm. 

While some women may also experience orgasm through vaginal stimulation, it's important to note that both clitoral and vaginal pleasure can contribute to sexual satisfaction.  

Factors Influencing Orgasm:

a. Psychological Factors: Women's orgasms can be influenced by various psychological factors, such as emotional connection, relaxation, comfort, and positive body image. Feeling safe, secure, and sexually desired can enhance the potential for orgasm.

b. Stimulation and Technique: Different women have different preferences when it comes to stimulation techniques that lead to orgasm. Experimenting with different techniques, communication with a partner, and self-exploration can help identify the most pleasurable forms of stimulation.

c. Foreplay and Arousal: Engaging in extended foreplay, including kissing, caressing, and oral sex, can enhance arousal and increase the likelihood of achieving orgasm. Adequate time spent on arousal allows for increased blood flow to the genitals and heightened sensitivity.

Orgasm Myths Debunked:

a. Orgasm Equality: It's important to recognize that women's orgasms are just as valid and important as partner orgasms. Orgasm equality is a goal in sexual relationships, and both partners should prioritize mutual pleasure and satisfaction.

b. Multiple Orgasms: Many women have the ability to experience multiple orgasms in a single sexual session. This means that after one orgasm, with continued stimulation, they can achieve subsequent orgasms. 

However, it's important to note that every woman's experience is unique, and multiple orgasms are not a universal experience.  In other words; if you are not having multiple orgasms it doesn't mean there is something wrong with you.  Likewise if you are not giving your partner multiple orgasms, there is nothing wrong with you either.  It can be hard to understand and accept this.  

Enhancing Orgasmic Experiences:

a. Communication: Openly communicating desires, preferences, and boundaries with a partner is essential for sexual satisfaction. Discussing what feels good, exploring fantasies, and providing feedback can lead to more pleasurable and fulfilling sexual experiences.

b. Self-Exploration: Self-exploration through masturbation can be an empowering way for women to learn about their own bodies, preferences, and what leads to orgasm. Masturbation can also help women become more comfortable communicating their needs to a partner.

c. Sex Toys: Incorporating sex toys into solo or partnered play can enhance stimulation and intensify pleasure. Vibrators, dildos, and other toys designed for clitoral or vaginal stimulation can be valuable tools for exploring new sensations.

Understanding the facts about the female orgasm is crucial for women's sexual empowerment and satisfaction. Embracing open communication, exploring personal preferences, and debunking common myths can help women embrace their sexual pleasure and achieve more fulfilling sexual experiences. 

Remember, every woman's orgasmic journey is unique!

Intimacy and Sex in Women's Overall Health and Well-Being

 

Intimacy and sexual expression are essential aspects of human life, contributing to physical, emotional, and mental well-being. For women, embracing intimacy and maintaining a healthy sexual life can have a positive impact on overall health. 

This article explores the role of intimacy and sex in women's well-being, highlighting the physical and emotional benefits they can provide.

Physical Health Benefits:

a. Hormonal Balance: Sexual activity can help regulate hormone levels in women. Engaging in sexual intimacy stimulates the release of endorphins, oxytocin, and dopamine, which can improve mood, reduce stress, and promote a sense of well-being.

b. Cardiovascular Health: Regular sexual activity has been linked to improved cardiovascular health. It can increase heart rate, improve blood circulation, and promote better overall cardiovascular function.

c. Immune System Boost: Studies suggest that sexual activity can enhance immune function. It stimulates the production of antibodies and activates immune cells, strengthening the body's defense against illnesses.

d. Pain Relief: Sexual activity can release endorphins, natural pain-relieving chemicals. It may help alleviate menstrual cramps, headaches, and other types of pain.

Emotional and Mental Well-being:

a. Stress Reduction: Intimacy and sexual activity can be effective stress-relievers. Engaging in sexual acts promotes the release of endorphins, which reduce anxiety and induce feelings of relaxation.

b. Mood Enhancement: Sexual intimacy triggers the release of oxytocin, often referred to as the "love hormone." Oxytocin fosters feelings of trust, bonding, and emotional connection, contributing to improved mood and reduced symptoms of depression.

c. Self-esteem and Body Image: A satisfying sexual life can positively influence body image and self-esteem in women. Intimacy and sexual acceptance from a partner can help women feel desirable, attractive, and confident in their own skin.

d. Relationship Satisfaction: Healthy sexual intimacy fosters emotional connection, trust, and open communication between partners. Sharing intimacy can strengthen the bond, increase relationship satisfaction, and foster overall relationship stability.

Communication and Intimacy:

Intimacy goes beyond sexual acts; it encompasses emotional connection, vulnerability, and open communication. Here are some key elements to consider:

a. Emotional Connection: Building emotional intimacy with a partner is crucial for overall relationship satisfaction. Engage in deep conversations, express emotions, and actively listen to foster emotional closeness.

b. Trust and Respect: Trust and respect form the foundation of a healthy and fulfilling intimate relationship. Prioritize open and honest communication, consent, and mutual understanding to create a safe and nurturing environment.

c. Sexual Exploration: Encourage sexual exploration with your partner to discover each other's desires, boundaries, and fantasies. Experimenting together can promote a sense of adventure and novelty, leading to a more fulfilling sexual experience.

d. Intimacy Beyond Sex: Remember that intimacy is not solely about sexual acts. Engage in non-sexual affection, such as cuddling, hugging, and holding hands, to maintain a deep emotional connection outside the bedroom.

Intimacy and sexual expression play vital roles in women's overall health and well-being. By embracing intimacy, engaging in regular sexual activity, and fostering open communication and emotional connection, women can experience physical health benefits, enhanced emotional well-being, and improved relationship satisfaction. 

It's important to prioritize self-care, nurture healthy relationships, and seek professional guidance when needed to ensure a fulfilling and satisfying intimate life.

The Importance of Foreplay: Enhancing Sexual Wellness for Women

Foreplay is a vital component of sexual intimacy that often sets the stage for a pleasurable and satisfying experience. While sexual encounters can vary widely, taking the time to engage in foreplay can enhance arousal, increase intimacy, and promote overall sexual wellness for women. This article aims to emphasize the importance of foreplay and provide some ideas to explore for women's sexual pleasure.

Building Arousal and Desire:

Foreplay serves as a gateway to sexual pleasure by stimulating physical and psychological arousal. It helps to increase blood flow to erogenous zones and encourages the release of endorphins, contributing to heightened pleasure and desire. By engaging in foreplay, partners have an opportunity to explore each other's bodies, communicate desires, and create a strong foundation for a fulfilling sexual experience.  All of these things can also lead to mind blowing orgasms!

Emotional Connection:

Foreplay plays a crucial role in building emotional intimacy between partners. Engaging in activities such as kissing, hugging, cuddling, and intimate conversation can deepen the bond and strengthen the connection between individuals. This emotional closeness can enhance trust, communication, and overall relationship satisfaction.

Exploring Sensual Touch:

Sensual touch is an essential aspect of foreplay, as it helps to awaken the body's nerve endings and increase sensitivity. Here are some ideas to consider:

a. Massage: Give or receive a sensual massage to relax the body and create a sensual atmosphere. Use warm oils, scented candles, and soft music to enhance the experience.

b. Oral Stimulation: Oral sex is an intimate act that can bring immense pleasure. Experiment with different techniques, communicate desires, and pay attention to your partner's responses.

c. Nipple and Breast Play: Stimulating the nipples and breasts can be highly arousing for many women. Light caresses, gentle kisses, or the use of hands or mouths can provide pleasurable sensations.

d. Clitoral Stimulation: The clitoris is a highly sensitive area that plays a significant role in women's sexual pleasure. Explore different techniques, such as gentle rubbing, circular motions, or the use of vibrators or toys designed for clitoral stimulation.

Erotic Communication:

Engaging in open and honest communication about desires, fantasies, and boundaries is essential for sexual wellness. Expressing what feels good, providing feedback, and actively listening to your partner's needs can lead to a more satisfying and pleasurable sexual experience. Communication can also involve the use of seductive and playful language to heighten anticipation and excitement.

Slow and Teasing Exploration:

Taking a slow and teasing approach to foreplay can intensify sexual pleasure. Tease and tantalize your partner by focusing on erogenous zones, such as the neck, inner thighs, or ears, using gentle kisses, licks, or soft nibbles. Build anticipation by alternating between light touches and more intense stimulation, allowing the sexual tension to build gradually.

Foreplay is a key element in cultivating sexual wellness and creating a fulfilling sexual experience for women. It offers an opportunity to explore desires, build emotional connections, and enhance physical pleasure. By engaging in open communication, embracing sensual touch, and taking the time to build arousal, foreplay can contribute to a more intimate and satisfying sexual relationship. 

Remember, every person is unique, so it's important to discover and communicate what works best for you and your partner to ensure a pleasurable and enjoyable experience.  Not everyone is going to enjoy the same thing.  

Hell, your partner probably won't even love everything YOU love so open up your mouth and speak!  Foreplay should be about both partners therefore both partners need to talk about what they like, what they don't want, what they might be into, etc.  

Understanding the Health Considerations of Anal Sex

 

Anal sex is a sexual activity that involves the penetration of the anus, typically with a finger, sex toy, or penis. It can be a pleasurable experience for some individuals and is practiced by people of various sexual orientations. 

However, it's important to be aware of the potential health considerations associated with anal sex to ensure a safe and enjoyable experience. This article aims to provide a general overview of the topic.

Communication and Consent:

Prior to engaging in any sexual activity, including anal sex, open and honest communication between partners is essential. Both individuals should express their desires, boundaries, and concerns to ensure mutual consent and a comfortable experience. Establishing trust and maintaining clear communication can lead to a more enjoyable and safe sexual encounter.

Safe Practices:

Using safe practices during anal sex can minimize the risk of injuries and the transmission of sexually transmitted infections (STIs). Here are some recommendations:

a. Lubrication: The anus does not naturally lubricate, so using a high-quality, water-based lubricant is crucial to reduce friction and minimize the risk of tears or discomfort. Avoid oil-based lubricants, as they can weaken latex condoms.

b. Condoms: Consistently using condoms can reduce the risk of STIs. Latex or polyurethane condoms, specifically designed for anal sex, provide a barrier that helps prevent the transmission of infections.  And yes, for female female sex you can also use a condom for safe anal sex.

c. Hygiene: Maintaining good anal hygiene is important for overall health. Washing the anal area with mild soap and warm water before and after sexual activity can help reduce the risk of infection.  There are also other products you can use for anal health and hygiene!  

Reducing the Risk of Injuries:

The anal area is delicate and can be prone to tears or injuries during anal sex. Taking the following precautions can help minimize the risk:

a. Start Slowly: Begin with gentle stimulation, allowing the muscles to relax and adjust to the sensation. Rushing into vigorous activity may increase the risk of injury.

b. Use Appropriate-sized Toys: If using sex toys, start with smaller sizes and gradually increase as comfort allows. Ensure the toys have a flared base to prevent them from getting lost in the rectum.

c. Pay Attention to Discomfort: If you experience pain or discomfort during anal sex, it's important to communicate with your partner and consider stopping the activity. Pain can be a sign of potential injury, and continuing despite discomfort is not recommended.  Please listen to your partner!  Comfortable and pleasurable anal sex = MORE ANAL sex!  

STI Prevention:

Engaging in anal sex can increase the risk of certain STIs, including HIV, gonorrhea, chlamydia, and hepatitis. To reduce the risk of transmission:

a. Regular Testing: It is important for individuals who engage in anal sex to undergo regular STI testing. This helps identify infections early and facilitates prompt treatment.

b. Vaccinations: Vaccinations, such as the hepatitis A and B vaccines, can provide protection against certain infections. Consult with a healthcare professional to determine if you should consider vaccination.

Understanding the health considerations associated with anal sex is crucial for a safe and pleasurable experience. Open communication, safe practices, and respecting personal boundaries are essential for both physical and emotional well-being. If you have specific concerns or questions, it is recommended to consult a healthcare professional who can provide personalized advice and guidance.